Job Description

Highland Laboratories () is a leading manufacturer of premium dietary supplements. Our consumer brand, Mt. Angel Vitamins (), reflects our commitment to clean, science-backed, and effective wellness solutions. As a legacy Oregon brand, we’re on a mission to reclaim and expand our presence across the Pacific Northwest.

Role Overview

As the Outside BDR for the PNW , you will be the field-based ambassador for Mt. Angel Vitamins. This role is responsible for driving new business , increasing SKU placements , growing share of shelf, and expanding into new channels , including health practitioners. You’ll also work to educate existing accounts on new products and campaigns to deepen brand loyalty and pull-through.

Key Responsibilities

• New Account Acquisition
  Identify, prospect, and close new business across independent retailers, regional chains, and practitioner offices.
• Territory Coverage & Field Sales
  Travel throughout the PNW at least 3 days per week , visiting accounts, conducting staff trainings, and improving relationships.
• Education & Sell-Through Support
  Conduct in-store associate education, deliver marketing collateral, and ensure awareness and activation of new items and promotions.
• Channel Expansion
  Engage naturopaths, chiropractors, and integrative clinics to open new practitioner-focused sales channels.
• Marketing & Trade Events
  Attend regional trade shows, expos, and events to represent the brand and generate leads.
• Reporting & CRM
  Log all activities, call reports, and opportunity progress in CRM or sales tracking tools.

Key Metrics for Success

• Number of new retail and practitioner accounts opened per quarter
• Growth in average SKUs per account
• Account retention and reorder velocity
• Field visit volume and territory coverage
• Participation in trade shows, trainings, and activations
• Total territory revenue growth YoY

Qualifications

Must-Haves

• Outgoing, service-oriented personality with high energy and positivity
• Strong desire to educate, connect, and create value for customers
• Proven hunter mentality—relentless in pursuit of opportunity
• Consultative sales mindset—comfortable explaining benefits, ingredients, and differentiators in wellness products
• Ability to travel 50–70% of the time within the region
• Valid driver’s license and clean driving record

Nice-to-Haves

• Prior experience in supplements, natural products, or health & wellness CPG
• Familiarity with PNW accounts and regional health food ecosystem
• Territory-building or new market development experience
• Background in nutritional consulting, personal training, or health education

What We Offer

• Competitive base salary + commission
• Travel/mileage reimbursement
• Annual wellness credit and product discounts
• Direct access to leadership, product innovation, and mentorship
• A purpose-driven team and a chance to make real community impact

PIfa3a4b0cc4e0-30492-38209329

Job Tags

Similar Jobs