Job Description

URGENTLY HIRING: Sales Manager - Residential Roofing

Location: New Berlin, WI

Compensation: $150K-$225K per year (Base Salary $70K + Commission | W2)

Job Type: Full-Time

Industry: Roofing / Construction / Exterior Services

Why Guardian Home Improvements?

Guardian Home Improvements is a leader in residential roofing and exterior construction across Wisconsin, known for craftsmanship, integrity, and consistent growth. We’re expanding our sales operations and seeking a high-performing Sales Manager to lead, coach, and scale our residential roofing sales team. This is a hands-on leadership role for someone who thrives in a high-performance environment and leads by example in both strategy and execution. What sets us apart:

• Competitive Pay: $150K–$225K OTE annually (Base $70K + Commission)
• Full Benefits: Medical, dental, vision, PTO, and 401(k)
• Leadership Role: Manage and grow a dynamic residential sales team
• Culture of Excellence: Integrity, accountability, and continuous improvement
• Growth Opportunity: Shape systems, KPIs, and culture to support expansion

Your Role: What You’ll Be Doing

• Oversee and improve every stage of the residential roofing sales process
• Lead by example in the field by riding along, closing deals, and coaching effective techniques
• Drive consistent and profitable sales that align with company goals
• Implement accountability systems rooted in KPIs and performance data
• Motivate and train the team to exceed both individual and team targets
• Conduct training and role-play sessions to strengthen techniques and objection handling
• Ensure CRM entries, proposals, and contracts are accurate and complete
• Work closely with marketing and call center teams to align lead flow with sales goals
• Review lost opportunities to identify training gaps and increase conversion rates
• Maintain a strong field presence by visiting job sites and holding the team accountable

Minimum Requirements

• 5 or more years of experience leading roofing or exterior construction sales teams
• A proven history of building, managing, and scaling high-performing teams
• Strong understanding of residential roofing systems, materials, and sales workflows
• A data-driven mindset focused on KPIs, performance, and profitability
• Exceptional communication, leadership, and organizational abilities
• A genuine passion for growth, accountability, and developing people

Compensation & Schedule

• Earnings: $150K-$225K per year (Base Salary $70K + Commission | W2)
• Benefits: Health, dental, and vision insurance, PTO, and 401(k)
• Schedule: Full-time, Monday-Friday with field and office time as required

Our Core Values

• Integrity & Accountability
• Craftsmanship & Performance
• Leadership & Growth
• Teamwork & Excellence

Ready to Lead a High-Performing Sales Team?

This isn’t just another management role—it’s your opportunity to lead a growing roofing company, drive measurable success, and make an impact. Apply today and join Guardian’s mission to redefine roofing excellence in Wisconsin.

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